Email:info@goldcaremedical.com Call:(1) 800-970-9971

Privacy Policy

At Gold Care Medical we are committed to safeguarding the privacy of our customers. The information we collect is only ever used for our own purposes. We will never pass any details to a third party unless it is strictly necessary (e.g. To a payment processor). This notice details the information we collect, how we use it and how it is kept secure.

Our Lawful Basis for Processing Personal Information

Legitimate Interests

Under the new (GDPR) data protection law starting in May 2018, we have a number of lawful reasons that we can use (or ‘process’) your personal information. For B2B customers one of these lawful reasons is called ‘legitimate interests’.

Broadly speaking Legitimate Interests means that we can process your personal information if we have a genuine and legitimate reason and we are not harming any of your rights and interests.

So, what does this mean? When you provide your personal details to us we use your information for our legitimate business interests to carry out our work of servicing businesses throughout our territory. Before doing this we will also carefully consider and balance any potential impact on you and your rights.

Some typical examples of when we might use the approach are for preventing fraud, direct marketing, maintaining the security of our systems, data analytics, enhancing, modifying or improving our services, identifying usage trends and determining the effectiveness of our campaigns and sales.

We will process the personal information you have supplied to us to conduct and manage our business to enable us to give you the most appropriate marketing, information, service and products and provide the best and most secure experience. These are what we consider to be our ‘Legitimate Interests’.

Our Interests

The following are some examples of when and why we would use this approach in our work:

• Marketing: We will make best effort to ensure our marketing is tailored and relevant for you where-ever we deem you to be in the sales cycle.

• Process Orders: In order for us to process an order, payment has to be taken and contact information collected, such as name, delivery address and telephone number, provided. Both the buyer and seller would need to record the transaction.

• Personalisation: Where the processing enables us to enhance, modify, personalise or otherwise improve our services/communications for the benefit of our customers and prospects.

• Analytics: To process your personal information for the purposes of customer analysis, assessment, profiling and marketing, on a personalised or aggregated basis, to help us with our activities and to provide you with the most relevant information if this does not harm any of your rights and interests.

• Research: To determine the effectiveness of promotional campaigns and advertising and to develop our products, services, systems and relationships with you.

• Due Diligence: We may need to conduct investigations on supporters, potential customers and business partners to determine if those companies and individuals have been involved or convicted of offences such as fraud, bribery and corruption.

We will also hold information about you so that we can respect your preferences for being contacted by us.

Your Interests

When we process your personal information for our legitimate interests, we will consider and balance any potential impact on you and your rights under data protection and any other relevant law. Our legitimate business interests do not automatically override your interests – we will not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).

Website Cookies

Our website uses cookies.

A cookie is a small file containing an identifier, such as a string of numbers or letters, which are automatically downloaded to your browser by a web server when you visit a website. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies are an important tool used by websites as they effectively act as a memory by allowing websites to recognise a browser and remember what it has done in the past.

Cookies perform a lot of different functions and can be used differently depending on the website you visit. Generally, their main purpose is to improve a user’s experience by remembering your preferences or helping you navigate between pages on the website. Cookies are also used for marketing purposes by ensuring adverts you see online are related to your interests.
If you would like to find out more information about cookies you can visit the following websites; http://www.allaboutcookies.org/ and http://www.youronlinechoices.eu/.

Why do Gold Care Medical Use Cookies?

We want to provide you with the best experience possible when using our website, and cookies help us achieve this.

What Cookies do Gold Care Medical Use?

We use a category of Cookie known as Analytical Cookies;

These cookies gather information on how visitors use a website, for example, which pages are most popular or when error messages are displayed. These cookies do not collect any information that identifies a visitor. All information collected is anonymous and is purely used to improve how a website works.

Not Accepting Cookies or Requesting Cookies be Disabled after Acceptance

You do not have to accept cookies from Gold Care Medical. It is entirely down to the user to determine how they wish to manage their web browsing experience.

Once you have provided us with consent to use cookies, you may, of course, change your mind in which case you entitled to withdraw consent at any time.

All major browsers allow you to amend your cookie options or simply disallow them altogether. You can usually find out how to this in the help menu of your browser. The following website provides information for all recent versions of popular browsers used on the market today. http://www.aboutcookies.org/default.aspx?page=1

Protecting Your Data

We understand the need to ensure your data is protected against accidental loss or disclosure, destruction and abuse. We have implemented processes, both online and offline, to protect against this.

How Long is Data Held

Personal data is held only as long as it is required and may vary depending on the type of data and why we need it. Some data retention periods are governed by law.

Access to Your Personal Information

You are entitled to view, amend, or delete the personal information that we hold. Email your request to our data protection officer Data Protection Officer Mark Cheetham at info@goldcaremedical.com.

Changes to this Privacy Notice

We reserve our right to make changes and updates to this privacy policy without providing notice as and when required. The current and most up to date version of this policy will always be posted on the website.

External Websites

This privacy policy covers goldcaremedical.com. If you follow a hyperlink on our website to an external website, a different privacy policy will apply. Gold Care Medical has no control, and are not responsible for the practices of third party websites.